He decides to invest in TIM women’s football, which has staked everything on Capitoline football: a two-year partnership agreement has in fact been signed with both Roma and Lazio, which will then also cover the men’s universe transversally.
Below is the note from the Giallorossi club: “TIM and AS Roma announce a new two-year partnership which will see the leading Italian telecommunications company become the shirt sponsor of the Women’s First Team, which last year won its second consecutive Scudetto and the Italian Cup and is now involved in the Women’s Champions League.
The TIM brand will also be present on the shirts of all the men’s and women’s teams in the Giallorossi youth sector. A series of activities dedicated to customers will therefore be carried out which will give the opportunity to live exclusive experiences.
This partnership, which will also be active on the match days of the Men’s First Team and which will therefore concern the Club at all levels, allows AS Roma to initiate a synergy of great importance in the world of telecommunications and is part of the TIM ‘The Strength of Connections’, aimed at underlining the importance of sporting and human relationships to fully enjoy the emotions of a football match, both at home and at the stadium.
The uninterrupted successes of Roma Femminile at a national level and the continuous affirmation of many talents from the Giallorossi youth sector in the European football scene are the basis of the new path shared with TIM, which pays particular attention to the world of young people for their ability to develop passions and dreams and continues to support the talent of women to achieve gender equality in every area as soon as possible.”
Then there is space for the Lazio press release: “TIM and SS Lazio announce a new two-year partnership which will see the leading Italian telecommunications company become Main Sponsor of the Lazio Women and Official Telco Partner of the men’s first team.
The agreement also includes the presence of the TIM logo as Sleeve Sponsor on the Men’s Spring shirt. A series of activities dedicated to customers will also be carried out which will give the opportunity to enjoy exclusive experiences.
The partnership is part of ‘La Forza delle Connections’, the TIM campaign which underlines how connections help us to get closer, become human relationships and increasingly offer the opportunity to experience emotions like those that sporting events can convey “.