Germany, Bundesliga and Zweite TV rights for the next 4 years sold for 4.48 billion

There DFL (Deutsche Fußball Ligai.e. the German football league) has once again surpassed the milestone of one billion euros for the assignment of German-language television rights to the matches of the first two divisions, exceeding the revenues generated by the previous cycle. For the seasons from 2025-26 to 2028-29, in fact, the 36 clubs in the Bundesliga and Bundesliga 2 will have revenues totaling 1.121 billion euros per season. This corresponds to a total turnover of 4.484 billion euros, an increase of around two percent compared to the previous cycle (4.40 billion). The Bundesliga and Bundesliga 2 therefore continue to have the second strongest national media contract among all major football leagues.

“The result of the match underlines the continued popularity of German professional football, despite the economically difficult times. The trust and unity within the league association have paid off. At the end of an intensive process, it was achieved a very good and fully guaranteed financial result. The clubs now have planning security at a high financial level for another four years,” said DFL CEO Steffen Merkel.

“We would like to thank all partners for their strong commitment to our leagues. Together, the clubs and the DFL will justify this trust in the years to come by working even more closely with them and providing them with the best possible support in achieving their goals. goals”. Sky Sport will broadcast 80% of the matches (preview, postponement and Saturday matches), while the two Sunday matches will be broadcast by DAZN.